With Google's March update. Difficulties have been raised for bloggers to get traffic just by organic method. No matter what you try , getting your articles indexed on the 1st page seems impossible. It seems like SEO is dead . However, instead of searching for new SEO updates and many such tips and tricks related to gaining organic ranking. Why not give this article a read ? Instead of giving you false hope , we have got you detailed research regarding the strategies to boost website traffic by using Medium.com .

Why use medium?

Medium is a type of community website which earlier was mainly used by content writers to build their portfolio.But now things have turned.Medium has now become a source of quality traffic. With google’s new update which has led community websites to rank more in 1st position in order to eradicate AI generated content. Working on these sites are crucial to get proper traffic. 

Setting Up for Success on Medium

Before you start publishing, it's crucial to set up your Medium account for success.

Creating a Compelling Profile

Your profile is the first impression readers get of you. Make sure it’s compelling:

•  High-Quality Photo: Use a professional and clear headshot.

• Captivating Bio: Write a concise and engaging bio. Mention your blog and what readers can expect from your articles.

• Links to Your Blog: Include links to your blog and other social media profiles. This helps drive traffic to your main site.

Connecting with the Community

Engaging with the Medium community is essential for building your presence:

• Follow Relevant Publications: Subscribe to publications in your niche. This helps you stay updated on trending topics and can increase your visibility.

• Engage with Other Writers: Follow other writers, comment on their posts, and build relationships. This can lead to collaborations and more followers.

Crafting Content That Drives Traffic

Creating engaging and valuable content is key to driving traffic from Medium to your blog.

Choosing the Right Topics

Selecting the right topics is crucial. Here’s how to do it:

• Trending Topics: Use Medium's search and recommend features to identify trending topics in your niche.

• Audience Interests: Consider what your audience is interested in. What problems do they need solutions to? What kind of content do they engage with the most?

Writing Engaging Articles

Once you’ve chosen your topics, focus on creating high-quality, engaging content:

• Compelling Headlines: Your headline should grab attention and make readers want to click. Use numbers, questions, or intriguing statements.

• Visuals: Incorporate high-quality images and videos. Visual content can significantly increase engagement.

• Conversational Tone: Write in a conversational tone to make your content more relatable. Medium readers appreciate authenticity and a personal touch.

Effective Calls-to-Action (CTA)

Directing readers to your blog is essential:

• In-Content Links: Include links to relevant posts on your blog within your Medium articles.

• End-of-Article CTA: At the end of your article, encourage readers to visit your blog for more detailed content. For example, “Want more tips on boosting your blog traffic? Check out my full guide on [Your Blog’s Name].”

 Leveraging Medium’s Distribution

To maximize your reach, you need to leverage Medium’s distribution features effectively.

Publication Strategy

Getting your articles published in popular Medium publications can greatly increase your visibility:

• Submit to High-Traffic Publications: Identify popular publications in your niche and submit your articles for consideration. Publications like “The Startup” or “Personal Growth” can help you reach a larger audience.

• Follow Submission Guidelines: Each publication has its own submission guidelines. Make sure you follow them to increase your chances of getting published.

Utilizing Tags and Categories

Proper tagging and categorization can help your articles reach the right audience:

• Relevant Tags: Use relevant and trending tags that accurately describe your content. Medium allows up to five tags per article.

• Specific Categories: Place your article in specific categories within Medium. This helps readers interested in those categories discover your content.

Leverage Medium for Traffic: Essential Tips for Bloggers to See Results in June 2024

 Are you a blogger who is in desparate need of traffic ? You have done hardowrk creating a content but still it isn't ranking even being optimized to it's best. But then you see some bloggers who get massive amount of traffic in a daily basis. But how ? The secret could be simpler than you think. Medium, a popular online publishing platform, has the potential to transform the blogging landscape. Medium can help you significantly increase the reach of your blog. In this article, we'll discuss how to use Medium effectively to drive traffic to your blog, particularly by June 2024. Let's dive in!

Engaging and Growing Your Audience

Building a loyal audience on Medium can lead to sustained traffic for your blog.

Building Relationships with Readers

Engaging with your readers can help build a loyal following:

• Respond to Comments: Take the time to respond to comments on your articles. This shows that you value your readers’ opinions and encourages further engagement.

• Ask Questions: Encourage readers to share their thoughts by asking questions at the end of your articles. This can lead to more comments and discussions.

• Encourage Highlights: Highlighting key parts of your article can make it more engaging. Encourage readers to highlight their favorite sections and share them.

Cross-Promotion

Promoting your Medium articles on other platforms can increase your reach:

• Social Media: Share your Medium articles on your social media profiles. Use engaging captions and relevant hashtags to attract more readers.

• Email Newsletters: Include links to your Medium articles in your email newsletters. This can drive traffic from your existing audience to your Medium profile.

• Blog Links: Create blog posts that link to your Medium articles. This can drive traffic between your blog and your Medium profile, increasing engagement on both platforms.

Analyzing and Adapting Your Strategy

Regularly analyzing your performance and adapting your strategy is crucial for long-term success.

Using Medium’s Analytics

Medium provides analytics tools to help you track the performance of your articles:

• Views and Reads: Monitor the number of views and reads each article gets. This helps you understand what topics and types of content resonate with your audience.

• Engagement Metrics: Track engagement metrics such as highlights, comments, and claps. High engagement indicates that your content is resonating with readers.

Adapting Based on Insights

Use the insights from your analytics to refine your content strategy:

• Topic Adjustment: If certain topics perform better than others, focus more on those areas. For example, if articles about SEO tips get more engagement, create more content on that topic.

• Content Style: Pay attention to the style and format of your most successful articles. Do readers prefer listicles, how-to guides, or personal stories? Adjust your content style accordingly.

• Promotion Efforts: Analyze which promotional strategies drive the most traffic. Focus on the channels that provide the best results and optimize your efforts there.

Case Studies and Success Stories

Looking at real-life examples can provide valuable insights and inspiration.

Real-Life Examples

Here are some bloggers who successfully used Medium to drive traffic:

• Jane Doe: Jane started using Medium to share her personal finance tips. By submitting her articles to popular finance publications, she quickly gained a large following. Within six months, her blog traffic increased by 40%.

• John Smith: John, a tech blogger, began writing detailed how-to guides on Medium. His articles were frequently featured on Medium's homepage, leading to a significant boost in his blog’s traffic.

Key Takeaways

These success stories offer several key takeaways:

• Quality Content: Focus on creating high-quality, valuable content that resonates with your audience.

• Engagement: Actively engage with your readers to build a loyal following.

• Promotion: Leverage Medium’s distribution features and cross-promote your content on other platforms.

 Conclusion

Using Medium effectively can significantly boost your blog’s reach and traffic. By creating compelling content, engaging with the community, and leveraging Medium’s distribution features, you can attract a larger audience to your blog by June 2024.

Ready to maximize your blog’s reach? Start publishing on Medium today and watch your traffic grow!

By following these strategies, you can create a comprehensive, engaging article that not only provides value to readers but also has a high chance of getting featured on Google Discover.